Hi everyone! I've been trying to shift toward more conscious consumer choices and I'm currently looking into ethical fashion brands. It’s a bit overwhelming with so many labels claiming to be sustainable or ethical. How do you personally decide which brands are genuinely ethical? Are there specific things you look for like materials, labor practices, or certifications? Would love to hear how others navigate this space!
Totally agree with the previous comment! I also like to check third-party certifications, as they give some credibility to a brand’s claims. Certifications related to fair trade, sustainable textiles, and cruelty-free practices help me feel more confident. Beyond that, I try to buy less overall and go for timeless pieces instead of fast trends. Ethical fashion isn’t just about the label—it’s a mindset too. It’s great to see more people becoming aware of this!
When I look for ethical fashion https://www.naludamagazine.com/ethical-fashion-brands-you-should-know-about/ brands, I usually focus on transparency first. If a brand clearly shares where and how their products are made, that's a big plus. I also check if they support fair wages and safe working conditions. Materials are another big one—I prefer organic or recycled fabrics. It’s amazing how much impact clothing can have on people and the planet, so I try to support those doing it right, even if it takes more effort.
Your insight helped me to better understand the issue. I sincerely appreciate your help in answering my question. Your knowledge and experience helped to resolve my question.
Words like eco-friendly, green, and conscious are often used in marketing, but they don’t always mean what they imply. This is known as greenwashing—when companies exaggerate or fabricate claims about sustainability to attract ethical consumers.